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Klear is officially part of Meltwater!


Guy Avigdor, Klear CEO

Mar 13, 2024

Klear is on the move

Klear communications are moving over to Meltwater channels. For those of you new to Klear, we were acquired by Meltwater in 2021. Now, we are excited to bring the Klear product login and all of our Influencer Marketing content and conversations under one roof - the Meltwater website and @Meltwater social channels.

Starting on April 1, 2024, all visitors to the Klear website will be redirected to the Meltwater website. Customers and creators will be able to log in directly from the new links below. We recommend bookmarking these for easy access. 

The Klear product will not change. After logging in, customers and creators will be in the same workspace they use today.  We've taken measures to ensure a seamless transition, so you will not have to change any passwords or login credentials. 

Stay up to date on Influencer Marketing content and resources on Meltwater.com and engage with us (@Meltwater) on Linkedin and Instagram

For additional context, below is the original announcement about this acquisition from Klear CEO, Guy Avigdor:

We are thrilled to announce that Klear is officially part of Meltwater!

It’s been 9 years since we started this adventure. Since then we’ve been building, innovating, selling, growing, celebrating small victories, and learning from (many) mistakes. Our journey was an uphill climb until we arrived at Klear: the enterprise influencer marketing platform that you know and love today.

Four years ago Meltwater searched for the best partner in the space. Jorn and Niklas (CEO and COO) came all the way to our small office in Israel to meet us in person. The Meltwater story inspired us, how a bootstrapped company grew to 1.8K employees across 60 offices, 28K clients and $370m+ ARR. But, for us the best part was seeing how such a big organization can move fast, while maintaining a culture that employees love and feel inspired by.

We continue our adventure with the exciting news that Klear has officially joined Meltwater.

The rise of the influencer marketing space – today a 10 billion-dollar industry growing 50 percent per year – is one of the clearest examples of how social media is transforming traditional marketing. Back in 2017, Meltwater partnered with Klear after doing a global search for the best product in this space. Together we have successfully won clients such as Nestlé, Walmart, OGILVY, Audi, H&M, BMW and Bvlgari. We can now fully combine Klear’s industry-leading product with Meltwater’s global customer reach and create a formidable player to shape the future of the social influencer marketing space. - John Box, Meltwater CEO

What does the Meltwater-Klear acquisition mean for Klear clients? 

The Klear product you all know and love will remain as it is today, with the same leadership driving innovation, but now with the resources of a global enterprise. Your dedicated account manager will remain your point of contact, and all communication with the Klear team will stay the same.

What does the Meltwater-Klear acquisition mean for Klear as a company?

This announcement marks a key milestone for Klear as it will accelerate the journey toward becoming the world’s most trusted Influencer Marketing Technology Platform.

Klear has reached an important stage and now the right strategic partner can help boost and scale business. Going forward, you can expect the same drive for excellence, continued innovation, quicker product development, and complementary solutions.

We believe influencer marketing has become a strategic channel that all brands will include in overall marketing initiatives. This partnership will establish a leading all-in-one platform for marketing & PR teams.

Anything else?

We want to take this opportunity to say thank you. Thank you for being our partner and trusted advisor. Everything we’ve built is based on what we’ve learned from our clients, and we couldn’t have done it without you.