May 6-7 2025, New York City
Reese Witherspoon
Author, Producer, and Founder of Hello Sunshine
Keynote Speaker
Transform your PR and Marketing insights into meaningful impact.
- Learn from industry-leading speakers
- Explore AI, consumer and PR trends
- Network with 1,000+ diverse professionals
- Connect with innovators and power users
- Preview our latest product advances
Speakers
Speakers
Meltwater Summit is pleased to welcome industry leaders and brands who will be speaking on a number of topics facing marketing and PR teams today. More speakers to be announced soon!
Agenda
Agenda
More sessions will be added in the coming weeks. Schedule is subject to change.
Registration Opens
Opening Remarks
Zubair Timol, Vice President of Culture, Meltwater
From Insight to Impact: The 2025 Meltwater Keynote
KeynoteJohn Box, Chief Executive Officer, Meltwater
Alexandra Bjertnæs, Chief Strategy Officer, Meltwater
Aditya Jami, Chief Technology Officer, Meltwater
Chris Hackney, Chief Product Officer, Meltwater
Keynote with Reese Witherspoon on Storytelling, Brand Building, and the Power of Community
KeynoteReese Witherspoon, Author, Producer, and Founder of Hello Sunshine
Host: Jenny Force, Vice President, Demand Generation, Meltwater
Break
Preparing for Industry Shifts
Main StageDara Busch, Chief Executive Officer, Havas
Charlie Baldwin, Senior Vice President, Insights & Analytics
Rob Harles, Chief Executive Officer & Founder, dig.human
Brittany Paxman, Managing Partner, Point 600
Host: Doug Balut, Senior Vice President Global Alliances & Partnerships, Meltwater
Turning Social Listening into a Crisis Management Powerhouse
Track 1Jerrod Lew, Manager of Crisis and Issues, Philip Morris International
2025 "Webby Talk" Trend Report: it's giving brainrot
Track 2Nick Borenstein, General Manager, The Webby Awards
The Evolution of Listening: Stories & Strategies From Leaders In the Entertainment Industry
Track 3Jamie Lerch-Ebner, SVP, Paramount Global Digital & Social Media Analytics, Paramount
Lisa Diaz, Director, Digital Insights, Lionsgate
Bettina Sherick, Founder & President, Hollywood in Pixels
Arnould Moyne, Senior Director, Product, Meltwater
Krysta Gahagen, Product Marketing Manager, Meltwater
Live Podcast: How Businesses Are Adapting to the Age of Generative AI
Main StageJennifer Kattula, GM & Chief Marketing Officer, Microsoft Advertising
J.B. Skelton, Co-host, Unserious
Molly McMahon, Co-host, Unserious
Micah Vono, Co-Founder and Producer, Unserious
Crisis Communications in the Age of Misinformation: Strategies for Rapid Response
Track 1Dan Brahmy, Chief Executive Officer and Co-founder, Cyabra
Dave Fleet, Managing Director, Head of Global Digital Crisis, Edelman
Report Building Best Practices: Unlocking Insights with Meltwater Analyze
Track 2Will Swope, Associate Director, Issues Management & Monitoring, National Cattlemen's Beef Association
Leveraging AI to Move Faster in and Outside the Platform
Track 3Lunch
AI Powered Social Listening with Human Decision Making
Main StageNarek Garit, Global Measurement & Analysis Lead, Heineken
Data-Driven Strategies for Effective Media Relations
Track 1Lisa Zlotnick, Head of Brand PR, SHEIN US
Colleen McGroarty, Insights Lead, Corporate Communications, Accenture
Host: Nicole Schuman, Managing Editor, PRNEWS
Navigating Career Advancement in Communications: Insider Strategies for Securing Your Next Role
Track 2Brooke Kruger, Founder and Communications Recruiter, KC Partners
Mastering AI Prompt Writing for PR & Marketing: Unlock the Power of AI to Enhance Your Content, Insights & Strategy
Track 3Ally MacLellan, Director, Integrated Intelligence & Technology, Proof Strategies
The Perfect Brand Recipe: Creating a Cultural Phenomenon
Main StageSawyer Hemsley, Co-Founder & CBO, Crumbl
Advancing Communications Analytics: A Maturity Model for Organizational Excellence
Track 1Brittany Paxman, Managing Partner, Point 600
Is your Data AI and MRX Ready?
Track 2Rob Key, Chief Executive Officer, Converseon
Building Advanced Searches to Filter Out Noise & Uncover Insights
Track 3Michael Andersen, Senior Director, Audiense Insights, Simon & Schuster
Break
Embracing Human-Centric Communications in the Age of AI
Main StageSona Iliffe-Moon, Chief Communications Officer, Yahoo
Scaling Influence, Not Overhead: High-Impact Social Media Strategies for Lean Teams
Track 1Vanessa Mbonu, Vice President of Marketing, NAACP
Harmonizing Social Media: Crafting Compelling Video Content with Limited Resources
Track 2Lyndsey McFail, Director of Social Media, Broadcast Music Inc.
Breaking Through the Noise: Data-Driven Strategies in Sports & Entertainment Marketing
Track 3Sydney Mandelbaum, Insights and Analytics Director, CAA Brand Consulting
Maricela Rios, Product Manager, Meltwater
Break
The Future of Media: AI & The New Rules of Engagement
Barbara Peng, Chief Executive Officer, Business Insider
Kat Downs Mulder, Senior Vice President and General Manager, Yahoo News
Sarah Personette, Chief Executive Officer, Puck
Host: Megan Poinski, Staff Writer, C-Suite Newsletters, Forbes
The Power of Acting like a Snapchatter
Nona Yadegar, Director, Product Strategy & Operations, Snap Inc.
Gigi Christine, Content Creator
Brian Mandler, Co-Founder, The Networking Effect
Happy Hour
Sponsored by Cyabra
Register early for the best price!
Register early for the best price!
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Discount automatically applied at checkout
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What people are saying
“Meltwater Summit was awesome!
So many insightful moments exploring social media and PR.”
“I wish it didn’t have to end! The last day of #MeltwaterSummit was full of kick@ss women and SO MANY great takeaways. Thank you, @Meltwater for an incredible and extremely informative (and fun) conference!”
“Whether you use Meltwater or you don't, this is something that you can most certainly get something from. I'm excited about Meltwater Summit next year.”
“This one knocked it out of the park for my first experience. I mean, from the moment I stepped in the door, aesthetically, it's beautiful. Everyone here is so friendly and welcoming and I'm learning a ton.”
“You get to meet some of the best people in the industry. Some of the greatest companies, Microsoft, NASCAR, Restaurant Brands. You know, this is only day one and I can't wait to see what's tomorrow.”
“Something that I'm looking forward to at the Meltwater Summit is to be able to become a better marketer and to meet other marketers while I’m here.”
Thank you to our Meltwater Summit sponsors
Thank you to our Meltwater Summit sponsors
Download our sponsorship options or contact us to learn more about our tailored sponsorship packages.
Venue and Hotel
Venue and Hotel
New York Marriott Marquis
1535 Broadway,
New York, NY 10036
Meltwater is thrilled to host the Summit at the New York Marriott Marquis, located in the heart of Manhattan’s vibrant Times Square.
The exclusive room block at our official hotel, New York Marriott Marquis, has now passed. Please contact the hotel directly to book a room at the best available rate.
