
May 6-7 2025, New York City

Reese Witherspoon
Author, Producer, and Founder of Hello Sunshine
Keynote Speaker
Transform your PR and Marketing insights into meaningful impact.
- Learn from industry-leading speakers
- Explore AI, consumer and PR trends
- Network with 1,000+ diverse professionals
- Connect with innovators and power users
- Preview our latest product advances




Speakers
Speakers
Meltwater Summit is pleased to welcome industry leaders and brands who will be speaking on a number of topics facing marketing and PR teams today. More speakers to be announced soon!
Agenda
Agenda
More sessions will be added in the coming weeks. Schedule is subject to change.
Registration Opens
Opening Remarks
Zubair Timol, VP of Culture, Meltwater
From Insight to Impact: The 2025 Meltwater Keynote
KeynoteJohn Box, Chief Executive Officer, Meltwater
Alexandra Bjertnæs, Chief Strategy Officer, Meltwater
Aditya Jami, Chief Technology Officer, Meltwater
Chris Hackney, Chief Product Officer, Meltwater
Keynote with Reese Witherspoon on Storytelling, Brand Building, and the Power of Community
KeynoteReese Witherspoon, Author, Producer, and Founder of Hello Sunshine
Host: Jenny Force, Vice President, Demand Generation, Meltwater
Break
Agency Panel: Preparing for Industry Shifts
Main StagePredicting What's Next: Social Listening for Trend Spotting & Forecasting
Track 1Narek Garit, Global Measurement & Analysis Lead, Heineken
2025 Webby Trend Report: it's giving brainrot
Track 2Nick Borenstein, General Manager, The Webby Awards
The Best of Both Worlds Now at Your Fingertips: Simple Search and Complex Data Structuring
Track 3Jamie Lerch-Ebner, SVP, Paramount Global Digital & Social Media Analytics, Paramount
Lisa Diaz, Director, Digital Insights, Lionsgate
Bettina Sherick, Founder & President, Hollywood in Pixels
Live Podcast: How Businesses Are Adapting to the Age of Generative AI
Main StageJennifer Kattula, GM & Chief Marketing Officer, Microsoft Advertising
J.B. Skelton, Co-host, Unserious
Molly McMahon, Co-host, Unserious
Micah Vono, Co-Founder and Producer, Unserious
Turning Social Listening into a Crisis Management Powerhouse
Track 1Jerrod Lew, Manager of Crisis and Issues, Philip Morris International
Redefining Influence: Mastering Metrics in Social-First Marketing
Track 2Gareth Crew, Social Media and Digital Communications Lead, Canon
Leveraging AI to Move Faster in and Outside the Platform
Track 3Lunch
AI in PR: Transforming Communication Strategies for the Future
Main StageCommunications Panel: Data-Driven Strategies for Effective Media Relations and Crisis Management
Track 1Crisis Communications in the Age of Misinformation: Strategies for Rapid Response
Track 2Dan Brahmy, Chief Executive Officer and Co-Founder, Cyabra
Mastering AI Prompt Writing for PR & Marketing: Unlock the Power of AI to Enhance Your Content, Insights & Strategy
Track 3Ally MacLellan, Director, Integrated Intelligence & Technology, Proof Strategies
The Recipe for Building a Cult-Favorite Brand
Main StageSawyer Hemsley, Co-Founder & CBO, Crumbl
Maximizing Impact with a Lean Team: Social Media Strategies for High Growth
Track 1Vanessa Mbonu, Vice President of Marketing, NAACP
Building Advanced Searches to Filter Out Noise & Uncover Insights
Track 3Michael Andersen, Senior Director, Audiense Insights, Simon & Schuster
Break
Principles for Human-First Communications in an AI World
Main StageSona Iliffe-Moon, Chief Communications Officer, Yahoo
Advancing Communications Analytics: A Maturity Model for Organizational Excellence
Track 1Brittany Paxman, Managing Partner, Point 600
Brand Resilience: Protecting Reputation in a Disinformation-Driven World
Track 2Breaking Through the Noise: Data-Driven Strategies in Sports & Entertainment Marketing
Track 3Sydney Mandelbaum, Insights and Analytics Direct, CAA Brand Consulting
The Future of Media: AI & The New Rules of Engagement
Barbara Peng, Chief Executive Officer, Business Insider
Kat Downs Mulder, Senior Vice President and General Manager, Yahoo News
Sarah Personette, Chief Executive Officer, Puck
Happy Hour
Register early for the best price!
Register early for the best price!
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What people are saying
“Meltwater Summit was awesome!
So many insightful moments exploring social media and PR.”

“I wish it didn’t have to end! The last day of #MeltwaterSummit was full of kick@ss women and SO MANY great takeaways. Thank you, @Meltwater for an incredible and extremely informative (and fun) conference!”

“Whether you use Meltwater or you don't, this is something that you can most certainly get something from. I'm excited about Meltwater Summit next year.”

“This one knocked it out of the park for my first experience. I mean, from the moment I stepped in the door, aesthetically, it's beautiful. Everyone here is so friendly and welcoming and I'm learning a ton.”

“You get to meet some of the best people in the industry. Some of the greatest companies, Microsoft, NASCAR, Restaurant Brands. You know, this is only day one and I can't wait to see what's tomorrow.”

“Something that I'm looking forward to at the Meltwater Summit is to be able to become a better marketer and to meet other marketers while I’m here.”

Thank you to our Meltwater Summit sponsors
Thank you to our Meltwater Summit sponsors
Download our sponsorship options or contact us to learn more about our tailored sponsorship packages.
Venue and Hotel
Venue and Hotel
New York Marriott Marquis
1535 Broadway,
New York, NY 10036
Meltwater is thrilled to host the Summit at the New York Marriott Marquis, located in the heart of Manhattan’s vibrant Times Square.
In partnership with our official hotel, we’re offering an exclusive room block at a special rate starting at $379 per night, plus taxes and fees. This rate is available from May 3-8, with the option to add additional nights by contacting the hotel directly.
After registering for the event, you'll receive a confirmation email with a link* to access these reserved rooms at the guaranteed lowest rate.
*Reservations made through the link must be received on or before Monday, April 14th, 2025. After that date, the rooms are released for general sale
