Extract actionable insights from social and media intelligence

As the university that graduates more startup companies than any other in the United States, UCLA takes great pride in its Magnify Incubator at CNSI, which helps early-stage technology startups grow. Knowing that the Incubator’s work can resonate with science, tech, and business communities nationwide, CNSI used Meltwater Media Relations to expand its visibility and following in the general public. 

For example, when the communications team learned about a Magnify startup advancing cancer detection and care technology, it knew it had a compelling story to share. The team used Meltwater's AI-powered PR Assistant to quickly craft a compelling media pitch and get it out to the right reporters fast. Then, it used the search function to identify reporters interested in science, entrepreneurship, and commercialization. And it used the media database to conduct outreach and follow-up. 

With CNSI’s careful targeting strategy, its story found a home with Voice of America, initiating a strategic relationship between the institute and the federal broadcaster. “Because of using Meltwater to share something that we thought was really important, this story has reached a huge external audience,” says Nicole Wilkins, Director of Strategic Communications for CNSI at UCLA. “It's created a very meaningful media partnership for our institute and the UCLA campus.”

“Meltwater has been a fantastic partner for our CNSI team. They're there every step of the way, making sure that we are knowledgeable about what Meltwater can do for us.”

Along with business and tech enthusiasts, CNSI news has relevance for a wide scope of audiences, including funding agencies, government officials, California employers, and more. “We really serve a broad range of not only the campus community but our extended community through Los Angeles and Southern California,” says Wilkins. “Meltwater is a tool we use to reach all our audiences.”

The Suite’s robust search function lets the CNSI team drill down on monitoring all of the topics, industries, companies, researchers, and business leaders relevant to the institute’s work. With it, CNSI can zero in on niche topics like quantum computing and analyze the conversation to uncover insights like emerging topics and influencers. The team uses those insights to discover audiences it previously didn’t know about and land coverage in high-impact media outlets.

 “Choosing Meltwater has given our team a greater level of visibility not only on our internal campus community but externally to the various audiences who care about the research coming out of UCLA or the California NanoSystems Institute,” Wilkins says. “We needed that specificity that Meltwater could give us in communicating the work that we wanted to.”

Without comprehensive reporting, even the best communications teams struggle to demonstrate the impact of their efforts. The CNSI communications team uses Meltwater to reliably prove its value and build trust with leadership. Dashboards offer a single source of truth that enables collaboration within the communications department. Meanwhile, shareable, easy-to-generate reports enhance transparency, giving cross-functional stakeholders and executives proof of the team’s achievements and contributions to overall business goals. 

“Those reports really allow us to share something of value that is not only backing up the work that our team does, but also giving leadership insight just into how important marketing and communications is,” Wilkins says. “Before we had that data, it was like a black hole. Now, we have the numbers to show we're kicking butt here.”

Meltwater Customer Story - CNSI at UCLA.pdf

With Meltwater, the CNSI communications team is transforming how UCLA institutes connect with eager audiences. See what our data-rich solution could do for you.

Transforming strategies

Meltwater Customer Story: CNSI

The California NanoSystems Institute (CNSI) is one of the largest institutes at the University of California, Los Angeles (UCLA). As such, it serves almost 400 faculty from across the university working on pioneering research projects, groundbreaking scientific discoveries, and innovative startup companies. CNSI at UCLA uses Meltwater to find, reach, and connect with its target audiences across California.

Discover how the California NanoSystems Institute at UCLA uses Meltwater to break through the noise.

CNSI at UCLA — Meltwater Customer Story

How the California NanoSystems Institute Uses Meltwater to Break Through the Noise

California NanoSystems Institute

Make smart decisions about organic media investments

Gain deeper insight into the value of their digital PR efforts

Inform the management team about the value of modern public relations

“As the global interest in the EV market expanded, our Product PR team sought a more effective way to report and showcase the impact of our media relations, social media and digital efforts, highlighting Mitsubishi’s role in reducing emissions. We required a platform capable to quickly provide meaningful metrics from our media and social media coverage to Mitsubishi’s management committee, demonstrating the value of public relations beyond assigning a dollar value. Not only did Meltwater provide Mitsubishi with an improved communications platform to showcase our achievements, but the new platform also enhanced our reporting capabilities by offering more insightful data.”

MW_Customer-Story-Brochure-Mistubishi Motors.pdf

Get in touch to learn more

Mitsubishi Motors Australia imports and sells Mitsubishi passenger and light commercial vehicles through a 160-strong national dealer network. Part of Mitsubishi Motors Corporation based in Japan, Mitsubishi Motors Australia provides people and businesses with a range of cars, SUVs and utes. Mitsubishi is a leader in plug-in hybrid electric vehicle (EV) technology.

Meltwater gives Mitsubishi Motors Australia the media monitoring platform it needs to stay competitive and track the success of media coverage.

Mitsubishi Motors Australia Customer Story

Mitsubishi Motors Australia

“Meltwater has transformed the way we approach PR at Rixos Hotels GCC, giving us tools that not only enhance our media efforts but also streamline our workflows, making everything more efficient.”

MeltwaterxRixosHotels.pdf

Rixos Hotels is making waves as one of the world’s fastest-growing, all-inclusive resort companies. Established in Turkey in 2000, the pioneering luxury hospitality brand serves guests “all inclusive, all exclusive” experiences at 37 locations across eight countries, and counting. As Rixos Hotels expands in the Gulf Cooperation Council (GCC) — including the United Arab Emirates, Saudi Arabia, and Qatar — it relies on Meltwater to optimize its marketing and PR activities. “Instead of investing in multiple platforms or services for media monitoring and analytics, Meltwater allows us to cut costs with a single, comprehensive solution for our PR needs,” says Anjeanette Manuel, Country Public Relations Manager for Rixos Hotels GCC. “It certainly helps us work smarter, not harder.”

See how Rixos Hotels uses Meltwater's media intelligence and media relations solutions to drive global PR success.

Rixos Hotels — Meltwater Customer Story

How Meltwater Sets Rixos Hotels Up for Global PR Success

Rixos Hotels

“The major benefit of Meltwater is the real-time analysis that it offers — it is very time efficient as compared to its counterparts.”

F13Technologies-Meltwater-CaseStudy.pdf

From social media management to media monitoring and analysis, F13 Technologies helps organizations across sectors optimize their digital processes. The New Delhi based IT consulting firm has a portfolio of clients that span numerous industries, including healthcare, education, enterprise, mobility, and entertainment. F13 Technologies uses Meltwater to help its public sector clients monitor social media channels.

Explore how F13 Technologies uses Meltwater to transform India's public sector.

F13 Technologies — Meltwater Customer Story

Transforming the Public Sector in India with F13 Technologies and Meltwater

F13 Technologies

Streamline social and traditional media monitoring

Supercharge international and domestic media relations

"With Meltwater, I save on time and resources, achieving the same level of social and media monitoring, media relations, database management, and reporting with unmatched efficiency. It's an essential tool that maximizes our resources and significantly boosts our brands and corporate profile."

2474983_MillatGroup-PDF_100324.pdf

The Millat Group, a family-owned investment office, brings global hospitality, food, convenience, and energy brands to South Africa. Aiming to drive economic growth and show off all that the nation has to offer, it counts internationally-recognized brands in its portfolio, including Pret a Manger, Hyatt Hotels, Puma Energy, and Circle K. Millat Group relies on Meltwater for the robust data analytics it requires to drive the marketing, digital, and PR decision-making that makes it an industry leader.

Explore how Meltwater helps Millat Group optimize its global media strategies.

Millat Group — Meltwater Customer Story

How Meltwater Helps Millat Group Optimize Global Media Strategies

Millat Group

Prove tens of millions of dollars of earned media

Scale and centralize media monitoring operations

“What we do in communications really matters, and Meltwater helps us prove the value of what we do.”

University Of Miami CustomerStory-PDF (1).pdf

Meltwater Customer Story: UMiami

Established in 1925, the University of Miami is where more than 19,000 students from around the world pursue their educational, research, and athletic dreams each year. With so many stories to tell and audiences to reach, the university’s central communications team needed media monitoring and relations solutions that could scale with its needs seasonally and in the long term. UMiami uses Meltwater to stay agile and optimize its operations with reliable data.

See how the University of Miami uses Meltwater to drive provable media impact.

University of Miami — Meltwater Customer Story

How UMiami Uses Meltwater to Drive Provable Media Impact

University of Miami

Track campaign impact nationally and across target markets

Discover and engage with broader audiences

Supercharge social, digital and traditional media strategies

“Meltwater is cutting-edge and gives us a lot of insight into where the world is going, helping us get the word about UNCF out even further.”

UNCF-customer-story.pdf

Next-Level Strategies

UNCF (United Negro College Fund) knows a thing or two about having impact you can prove. Since its inception in 1944, the organization has been a force for expanding students of color’s access to higher education, helping double the number of minority students attending college in the United States. 
From awarding more than 10,000 scholarships each year to supporting 37 historically Black colleges and universities (HBCUs) across the country through funding and research, the organization has a long track record of getting results. So as UNCF’s branding, marketing and communications department works to optimize their own impact, they look to the numbers — not guesses or gut feelings. That’s why UNCF relies on Meltwater for the data it needs to track, analyze and optimize its strategies.

Explore how UNCF uses Meltwater to fuel its success.

UNCF — Meltwater Customer Story

How UNCF Uses Meltwater to Fuel Its Success

UNCF

Meltwater Customer Story: UNCF

Manage 178+ influencers across all brand campaigns

Customer Story-Kreg Tool .pdf

Learn more

For Kreg Tool Company, making woodworking fun is vital to expanding its customer base. That’s why the brand partners with influencers who can make the art of woodworking more approachable while highlighting the Kreg product line’s range and ease of use. 

Kreg's influencer program is vital to attracting customers, so they need an efficient, scalable solution for managing their partnerships. The brand chose Meltwater’s influencer marketing solution so it could leave confusing spreadsheets behind.

Read this Meltwater customer story and learn how Kreg Tool used Meltwater to gain $17.8M in earned media value. Read now!

Kreg Tool - Meltwater Customer Story

$17.8m in Earned Media Value
With streamlined influencer marketing and social listening analytics

How Kreg Tool Used Meltwater to Gain $17.8M in Earned Media Value.

Kreg Tool

Analyze social data to identify new audiences

“Building meaningful relationships is something that we will continue to be able to do very successfully with Meltwater as a resource.”

The Jaunt - Customer Story.pdf

Going into 2021, off-price luxury goods retailer The Jaunt faced an uphill battle to expand awareness of the brand. As the direct-to-consumer division of Madaluxe Group, North America's largest distributor of European luxury fashions, The Jaunt had recently rebranded and needed a way to introduce itself to new audiences without wasting resources and time. Its marketing teams turned to Meltwater to zero in on data that could help them drive revenue and build strong marketing partnerships.

Discover how The Jaunt drives revenue through targeted influencer partnerships & audience engagement with Meltwater's solutions.

The Jaunt — Meltwater Customer Story

How The Jaunt uses Meltwater to build revenue-boosting partnerships

The Jaunt

Meltwater Customer Story - The Jaunt

Save thousands per year on the distribution of press releases

Refine strategies to surpass its competitors in share of voice and sentiment

“Meltwater knows what I need to know at the moment I need to know it and serves that information to me in the right channel — that's my favorite part.”

Meltwater Customer Story - CEX.IO.pdf

As a multi-functional cryptocurrency exchange serving five million customers worldwide, CEX.IO strives to be the platform of choice for blockchain financial traders. But raising brand awareness and exposure in the fast-moving days of a burgeoning industry is impossible without powerful media monitoring, intelligence, and engagement solutions. CEX.IO partners with Meltwater to get the breadth and depth of data the company needs to raise its global profile while cutting down on inefficient and expensive PR and social marketing workflows.

Discover how CEX.IO grew engagement and cut costs by switching to Meltwater for press release distribution and social media reporting.

CEX.IO — Meltwater Customer Story

How CEX.IO grew engagement and cut costs by switching to Meltwater

CEX.IO

Track all mentions of all media types, globally

Monitor sentiment on Chinese social media channels

Create reports on-demand to track performance

Introduction

Challenge

HK_CUHK Art Museum Case Study (July 22).pdf

Solution

Read this customer story to learn how Meltwater allows the CUHK Art Museum to track media mentions across all media types, globally.

CUHK Art Museum - Meltwater Customer Story

Meltwater allows CUHK Art Museum to track media mentions across all media types, globally

CUHK Art Museum

Establish strategic relationships with top press contacts

Access responsive, proactive customer support

“The measurable impact of deploying Meltwater for us has been hearing good things from our press contacts. It is really nice to know that they're seeing us, they're hearing us, and they're in the loop on what we're doing.”

MW_Customer-Story-Brochure-USPTO.pdf

The U.S. Patent and Trademark Office (USPTO) helps ensure national commerce continuously develops and grows. As the sole federal agency granting U.S. patents and trademarks, keeping media outlets across the country — as well as internal stakeholders across departments — informed of updates and changes is a complex, constant task. The USPTO relies on Meltwater to keep its press and media operations running at peak efficiency.

See how the U.S. Patent and Trademark Office uses Meltwater to streamline and strengthen its media relations workflows.

USPTO — Meltwater Customer Story

How Meltwater Helps the U.S. Patent and Trademark Office Streamline Media Relations

U.S. Patent and Trademark Office

"The daily morning and afternoon alerts help us stay on top of the pulse of the industry and react accordingly to the trending topics and themes. We can tailor campaigns and address the issues in time and spread awareness within the public."

MW Case_Save the Children_IN.pdf

Summary

Save the Children is an independent global NGO present in 120 countries who are leading the way in rights of minors. In India, they're active in 20 states and have changed the lives of 6.1 million Indian children. They believe every child deserves a bright future and run programs to reach the most deprived children with the aim of providing them with opportunities to learn, a healthy start in life and protection from harm.

Discover how Save the Children uses Meltwater media intelligence to increase reporting efficiency, justify their worth and optimise campaigns.

Meltwater Customer Stories: Save the Children

Save the Children

Build a brand ambassador program worth $70,000

Slash influencer discovery and vetting time by 70%

Achieve $250K in earned media value (EMV)

Customer Story-Woodloch.pdf

See for yourself

Woodloch Resort is an all-inclusive, family-friendly vacation destination nestled in Pennsylvania’s Pocono Mountains. Along with being ranked within the top 10% of hotels worldwide on TripAdvisor, the resort was named Best Family Resort by USA Today in 2019, 2021, and 2022. That success isn’t without intention; the brand routinely launches large-scale influence campaigns to increase bookings, build brand awareness, and attract media attention. The winter travel season is of particular importance to the resort, which is why they rely on Meltwater to boost the ROI of its holiday campaigns.

Read this customer story and learn how Woodloch Resort boosted press coverage by 2,100% with Meltwater's influencer marketing solution.

Customer Story: Woodloch Resort

How Meltwater Helped Woodloch Resort Boost Its Press Coverage by 2100%

Woodloch Resort

“If you want to elevate the conversation, you need to understand the conversation. Through Meltwater, we are able to not only identify but also understand those conversations.”

MW_Customer-Story-Brochure-Materialise.pdf

Get in touch to learn more.

Materialise, one of the oldest and largest 3D printing companies in the world, requires PR solutions that can amplify, and keep pace with, its sector-leading advancements. As the company develops additive manufacturing technology into one that enables a better and healthier world, it uses the Meltwater Suite to cement its position as a thought leader within the industry and beyond. With data-rich platforms featuring AI-powered solutions, Materialise can remain a prominent driver of global excitement around 3D printing technology.

Read this Meltwater customer story to learn how Meltwater helps Materialise be a thought leader in sustainable 3D printing.

Materialise - Meltwater Customer Story

How Materialise Uses Meltwater to Grow Its Share of Voice Around the World

Materialise

Capture and analyze oceans of media mentions

Attract and retain corporate partners and major donors

MakeAWish_CustomerStory.pdf

Each year, Make-A-Wish America grants thousands of life-changing wishes to children with critical illnesses. With 58 chapters throughout the United States, the organization has lots of good news to share, but it faces common challenges like analyzing high volumes of coverage within a shifting media landscape. 

Those challenges led Make-A-Wish America and 13 of its local chapters to implement the Meltwater Suite for their national communications strategies and PR campaigns. With our data-rich solutions, Make-A-Wish is equipped to boost its mission and wins on national, regional, and local levels.

Read this Meltwater customer story to learn how Make-A-Wish America uses Meltwater to amplify its life-changing mission and work.

Make-A-Wish America — Meltwater Customer Story

How Make-A-Wish America Amplifies Its Mission Using Meltwater

Make-A-Wish America

Extract actionable PR insights from oceans of digital content

“Because of the seriousness of our work and the importance of the information we have flowing, it's important for me to know that I can work with an organization like Meltwater that has our best interests at heart.”

MW_Customer-Story-Brochure_03.pdf

Empowering a healthier Canada means no days off for LifeLabs, Canada’s largest and most trusted medical diagnostics company. As it performs over 112 million laboratory tests for 75,000 customers daily across Ontario, British Columbia, and Saskatchewan, the organization needs media intelligence and insights that keep pace with quickly evolving industry and customer needs. LifeLabs uses Meltwater to power the internal and external communications that keep it in conversation with the Canadian public it serves.

Read this customer story to learn how LifeLabs uses Meltwater to power its internal and external communications | Meltwater Customer Story

LifeLabs — Meltwater Customer Story

How Meltwater Helps LifeLabs Get the Pulse of Canadian Healthcare

LifeLabs

Effectively monitor relevant trends across news and social media

Communicate with internal stakeholders about important media stories

Analyse the impact of media and communications efforts on the success of the organisation.

“Having access to the Meltwater mobile app puts our organisation in a really good position, we’re across any potential issues from the moment we wake up and ongoing throughout the day.”

[AU] QRIC Case Study (Sep 2021) (2).pdf

Impact

The Queensland Racing Integrity Commission (the Commission) is an independent statutory body which oversees the welfare standards of racing animals and the integrity of racing industry participants in Queensland, Australia.

Discover how Meltwater enables the Queensland Racing Integrity Commission to stay on top of a rapidly evolving media landscape.

Meltwater x Queensland Racing Integrity Commission (QRIC)

Adapting Communications to a Changing Media Landscape

Queensland Racing Integrity Commission

Get ahead of emergencies and breaking stories by receiving immediate email alerts

Automate and fine-tune media monitoring by filtering coverage geographically

Share accurate information with the government and the public 24 hours x 365 days

"Gone are the days when you can monitor social media manually. Automating it allows you to act with more urgency."

"We work hard to earn the trust of the company's leaders as well as the government. Meltwater helps us deliver on the challenges of communicating accurately and immediately."

Meet SaskEnergy.pdf

SaskEnergy is Saskatchewan's natural gas utility. Its 400,000 customers are dispersed across a vast area in which temperatures can reach -40 degrees. Heat is in high demand here and natural gas is a resource that requires fulltime attention, often testing the mettle of the utility's Government and Media Relations team.

Read this case study to learn how the Meltwater software helps SaskEnergy keep tabs on social media content and provide context in real-time.

SaskEnergy - Meltwater customer story

Discover SaskEnergy's plan for managing breaking news and crises in real-time

SaskEnergy

"For a fast-paced sector such as the gaming industry, we constantly need to be on our toes. We need all the media intelligence we can have to fully capitalise on what is trending in the industry. With Meltwater, DIFY is able to do that in double-quick time and we are always ready to roll out the next strategy."

DIFY Case Study_Meltwater.pdf

Founded in 2018 by Marjorie Poon and Roy Kek, the two friends set up an integrated communication agency DIFY after they saw a window of opportunity to provide tailored marketing services for emerging markets such as the blockchain technology, gaming and esports sectors. Primarily, DIFY provides three core services: public relations, digital marketing solutions, activations and events.

DIFY first made its foray into the gaming and esports industries when they worked with a local gaming space provider, Bountie Arena, in 2019. Whilst learning more about the industry, DIFY became more vested in helping the industry to grow. With incredible growth seen in the last 2 years, DIFY continues to champion and support the gaming community.

Read this case study to learn how esports and blockchain agency, DIFY, uses Meltwater to spot trends and report on their PR and marketing campaign results.

Meltwater Customer Stories: DIFY

How Dify builds marketing strategies driven by industry trends identified through Meltwater

DIFY

Facilitate collaboration by bringing their communications activities together in one platform

Easily manage social media channels, influencer engagement and report on earned media success

Provide real-time campaign analysis and generate business insight with live dashboards

The Challenge

"When it comes to voices on social media, we have strict criteria for who we work with. We need to know that their values are aligned with us and they care about those messages. They must have an audience that resonates with that message or human rights issues. Meltwater allows us to take a data-led approach to the partner vetting process."

ANZ Amnesty International Case Study (July 22) (1).pdf

The Solution

Rise of the Creator Economy in APAC | Report

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Amnesty International, in addition to raising awareness for global campaigns, makes sure the rights of every single person in Australia are protected. They maintain a local focus on the human rights abuses of Indigenous people, refugees, and asylum seekers, to name a few, while continuing to work on many other critical policy areas. 

As an advocacy organisation, Amnesty International relies on effective communication. When it comes to human rights, change is a slow and difficult process that requires passion and sustained attention over many years. It requires driving brand awareness and creating affinity to attract, engage and retain supporters and donors over time.

Meltwater gives Amnesty International Australia the technology platform it needs to inspire others to action and to analyse and monitor campaign results.

We have clients all over the world and here are some of their stories.