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Nine Trends Shaping Modern PR

content marketing trends

In the words of Richard Branson, “a good PR story is better than a front-page ad” but even good PR stories mean nothing if they don’t reach the right audience.

For this webinar we are joined by the Deputy Editor of PR Week, John Harrington, who will take us through the nine trends shaping modern PR,  and how to navigate this often tumultuous but highly rewarding landscape.

Watch on demand here to future-proof your B2B and B2C PR strategy, delving deeper into the rise of purpose, the increase in PR consolidation and the diversity deficit in the marketing and communications industry.

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